What makes a warranty extraordinary ?
This book is born from over 20 years of implementing bold warranties in real businesses: auto shops, distributors, auto parts brands, service companies, and franchise models.

What will you find in the book?
Stop competing on price
Use warranties as a differentiation and branding tool.
100 applicable examples
Products, services, memberships, education, health, hospitality, technology, and more.
Improve your internal processes
Well-designed warranties force your team to be more efficient and reliable.
Build loyalty and surprise clients
Turn complaints into marketing stories and organic referrals.
Who is this book for?
If you run a business, are a consultant, franchisor, shop owner, clinic, restaurant, agency, e-commerce, or sell professional services, this book will help you create your own "temporary monopoly" in your market.

Who is Edmundo Treviño?
Edmundo Treviño is an entrepreneur, author, and mentor. He has founded and led multiple companies in the United States and Mexico in sectors such as automotive service, distribution, international trade, and consulting for Latin investors.
Over more than two decades, he has used extraordinary warranties to differentiate his companies, improve internal processes, boost team morale, and generate sustained growth in highly competitive markets.
Book Details
Author
Edmundo Treviño
Format
Printed physical book
Shipping
Free to Mexico and USA
"Coherence guarantee: It would be very unusual for a book about extraordinary warranties not to commit to you. If after reading the book you feel it didn't give you at least one clear warranty idea for your business, we'll work with you to directly suggest an applicable proposal for your company."