New business book

Turn your warranties into your unfair advantage.

Extraordinary Warranties shows you how to use disruptive promises to sell more, build customer loyalty, and stop competing on price. 100 ready-to-use ideas to adapt to your business.

Cover of the book Extraordinary Warranties by Edmundo Treviño

What will you find here?

This site is the living extension of the book. New warranties, community ideas, and resources to transform your business.

Warranty Blog

New extraordinary warranty ideas published by Edmundo Treviño, organized by industry and category.

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Reader Ideas

The community shares their own extraordinary warranties. Submit your idea and be part of the movement.

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Private Consulting

Work directly with Edmundo Treviño to design extraordinary warranties for your business.

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